Mobile App

Learn how brands stay engaged with their community daily via TYB’s mobile app

TYB’s mobile app is where the most engaged brand fans interact, earn rewards, and stay connected. With over 1 million members, the TYB app gives brands a direct line to their community—driving daily engagement, referrals, and loyalty. Available on iOS and Android, the app helps brands stay top-of-mind with their biggest supporters.


TYB Mobile App Walkthrough

Why Brands Use TYB’s Mobile App

TYB’s mobile app gives brands the tools to engage, reward, and activate their community in a seamless experience. Brands use the app to:

  • Connect directly with members through challenges & announcement-only chat channels
  • Reward engagement instantly with TYB Coins that members can redeem on your TYB Shop or Shopify storefront.
  • Grow their community through the built-in Community Referrals feature.
  • Enable shopping and redemptions via the TYB Shop, where members can use their coins for exclusive rewards.

With the TYB app, your community stays engaged with your brand every day—not just at checkout.

How Members Engage with Your Brand in the TYB App

1. Sign Up & Join Your Community

Members can download the TYB app from the App Store or Google Play, sign up, and join your brand’s community instantly.

Notion image
Notion image

2. Earn TYB Coins

TYB Coins are earned by completing actions within the app:

  • Shop online: Earn 5% cash back in brand coins when they purchase online
  • Complete challenges: Earn brand coins when they complete challenges on TYB
  • Share Obsessions: Pick a brand product they’re obsessed with and earn up to 500 coins for a verified review with UGC
  • Refer friends: Successful referrers and referrals will receive up to 500 coins

3. Redeem Rewards in TYB Shop

Brands can list exclusive products, discounts, and experiences in the TYB Shop, allowing members to redeem their coins.

Notion image
Notion image
Notion image

4. Stay Engaged Through Chat & Challenges

  • Chat: Keep the conversation going with members through in-app brand chat used for Announcements or as a perk for members who have unlocked higher levels or segments.
  • Challenges: Launch interactive activations to keep members engaged and earning rewards.
Notion image
Notion image
Notion image

Best Practices for Maximizing Engagement on TYB Mobile

  • Encourage members to download the app: TYB’s most engaged members use mobile to stay connected daily.
  • Run Challenges regularly: Give members a reason to interact with your brand beyond transactions by posting 5 to 10 new Challenges every week.
  • Leverage Community Referrals: Incentivize existing members to bring in new, high-intent customers.
  • List exclusive rewards in TYB Shop: Drive demand by offering limited, members-only perks.
Did this answer your question?
😞
😐
🤩

Last updated on July 17, 2026