Obsessions+

How to set up Obsessions+

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Obsessions+ Onboarding Guide

This guide explains what Obsessions+ is, how it works, and how to get it live for your brand.

What is Obsessions+

Your community already recommends you. Obsessions+ gives them a reason to do it more, and lets you see, measure, and reward every sale they drive.

Members post about the products they love from your brand and share them anywhere they talk: the TYB app, group texts, DMs, and social. When someone buys through their link, they earn. Because members are rewarded for every sale they drive, they have a reason to keep recommending you and to share more often with more people. No follower count is required, and there are no creators to recruit or manage.

You pay a 13% commission only on purchases your members drive. TYB handles attribution and pays members on your behalf, so there are no coupon codes or manual tracking.


How it works

  1. A member posts an obsession.
  1. They share their personal link.
  1. A friend buys on your site.
  1. The member earns a share of the commission.
  1. You see the impact in your dashboard.

About attribution: Only purchases made directly from an Obsessions+ link, in the same session, count. There's no view-through credit and no multi-day cookie window, and every attributed order is stamped in your reporting.


Step 1: Provide payment information

Add the billing email where TYB should send invoices under Settings > Obsessions+.

When billing kicks in, you'll receive an invoice for the previous month's Obsessions+ commissions, with net-30 terms. It's separate from your TYB subscription invoice, and you can choose which billing email it goes to.

Step 2: Reach out to TYB to complete setup

Once you've shared your billing email, your dedicated Account Manager will finish setup. Email brandsupport@tyb.xyz or contact your brand success manager to complete setup.

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Note: Every product active on your Shopify store is automatically eligible for Obsessions+. You don't need to set anything up.

Step 3: Tell your community how to earn

Obsessions+ works best when your members know it exists. Once your dedicated Account Manager confirms the program is live, let your community know they can earn by sharing the products they already love. Members don't sign up for anything new, because sharing is built into how they already post on TYB.

A few ways to spread the word:

  • Launch a TYB challenge or announcement in Chat prompting members to post their obsessions and share their links.
  • Email your top fans directly. Members who are already active on TYB are the most likely to take part.
  • Post on your social channels explaining how it works and what members can earn. Reach out & we’ll help amplify it!

When you write your announcement, make clear that anyone can take part. If a friend buys the product a member swears by, that member earns.

Advocacy compounds: the more members are rewarded, the more they share, and the more attributed sales you'll see. Your Account Manager can help you plan a launch moment to kick it off.


Examples to repurpose

Challenges & Chats:

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Instagram:

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Challenges that get members posting Obsessions 🀳

The best challenges get your fans showing off the products they love. Each challenge below asks members to post an Obsession, which is real customer content that helps other shoppers discover your brand. Plus, the uploaded content is yours to use however you like. Just swap in your products and you're good to go!

Focus
Type
Prompt Text
Prime Day πŸ“¦
Upload Content
Prime Day haul check! Post your favorite [BRAND] product as an Obsession and tell us why it made the cut.
Halloween πŸŽƒ
Upload Content
Show us your spookiest [BRAND] moment, costume or cozy night in. Post it as an Obsession!
Evergreen ✨
Upload Content
What's the [BRAND] product you reach for every single day? Post it as an Obsession and tell us how you use it.
BFCM 🎁
Upload Content
Post an Obsession of the [BRAND] product you'd tell your bestie to grab before Black Friday.

FAQs

What is the commission payout for Obsessions+?

You pay 13% commission on attributed sales. That covers both the member's reward (8%) and TYB's platform fee (5%). The rate is the same for every brand; you pay only when your members drive a sale.

Is this an influencer program?

No. Obsessions+ rewards real customers for recommending products to people they know. There's no creator recruiting or sponsored content. It's also not a coupon or deal site: it amplifies genuine recommendations instead of sending discount-seekers your way. Your community stays a community, and your most engaged members just have a reason to share beyond it. It complements creator programs like ShopMy or TikTok Shop rather than replacing them.

Will we pay double commission on the same order?

Because we count only same-session purchases made directly from an Obsessions+ link, overlap with other programs stays minimal. Every attributed order is stamped, so you can reconcile it against your other tools.

Where does checkout happen?

On your website. When someone clicks an Obsessions+ link, they land on your product page and check out with you. Your brand experience and customer relationship stay yours.

Return window

By default, member commissions stay pending until a 30-day return window closes. You can change this window to match your Shopify settings. Let us know if you'd like us to update it.

Questions? Email brandsupport@tyb.xyz or contact your brand success manager.

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Last updated on October 5, 2026