3.5.26
Looking for some inspo? Take a look at some of our most popular blog posts:
⭐️Austin, you’re invited!
We’re hosting two exciting events at SXSW in Austin on March 13th!
Join us for morning Stroller Roller with our friends at Bobbie, Freestyle, Bumpsuit, Joggy, and OV —> RSVP here.
Join us for an evening celebrating the launch of Obsessions+ and spilling the tea on yours —> RSVP here.
🚨Reminders:
Use TYB deep links!
When linking to your TYB community, be sure to use the deep link available in Brand Admin. This ensures customers land directly in your community and makes it easier for them to join in one tap.
Update your Shopify Data Permissions
This helps your team identify your most engaged customers to invite into TYB, turning them into loyal advocates who drive more UGC and repeat purchases.
Go to your Shopify admin → Apps → TYB → click Update permissions (see example above). If you don’t see the “Update permissions” button, you’re already set up.
📦 What’s Shipped
🔔 New Notification System
We rebuilt TYB’s notification system from the ground up, enabling more reliable notifications, better user controls, and faster rollout of engagement-driving notifications.
Updates + Improvements
- Social notifications are now live: users receive notifications for likes, comments, and challenge participation 🔥
- Granular notification settings: users can customize which notifications they receive (ex: keep reward notifications on while turning off chat or challenge notifications)
- Faster notification feed:for a smoother in-app experience
- Unread notification indicator: a red dot will show when users have unread notifications
This upgrade strengthens social feedback loops and engagement across communities while giving users more control over their notification experience.
📅 Keep in mind:
- Women’s History Month: March is a great moment to spotlight women-founded brands, female creators, and community stories. Consider challenges that celebrate founders, favorite women-led brands, or products members can’t live without.
- Spring Refresh Energy: As the seasons start to shift, shoppers move into “refresh and reset” mode. Think routine updates, new staples, and products they’re excited to bring into spring!
💡Turn Your Members Into Your Best Marketers with these Challenges:
Prompt | Challenge Type | Additional Details |
Which product deserves a permanent spot in your routine? | Multiple Choice | 2–4 SKUs |
Show us the product you’re restocking this month | Upload Content | Photo or video |
What product are you bringing into your spring routine? | Submit Text Response | — |
Pick the product you’d recommend to a friend first | Vote on an Image | 2–4 SKUs |
Show us where this product lives in your daily routine | Upload Content | Bathroom, bag, gym, desk |
What’s the first product you’d pack for a weekend trip? | Multiple Choice | 2–4 SKUs |
Which would you rather restock right now? | This or That | SKU A • SKU B |
What product surprised you the most? | Submit Text Response | — |
Pick your current vibe | Multiple Choice | Minimal routine • Full routine • On-the-go • Self-care night |
Show us your most-used product | Upload Content | Photo or short video |
What product do you keep recommending to everyone? | Submit Text Response | — |
Which product feels the most “spring ready”? | Select an Image | 2–4 SKUs |
What’s one product you always repurchase? | Submit Text Response | — |
Choose the product you reach for most often | Vote on an Image | 2–4 SKUs |
Show us your 5-minute routine | Upload Content | Video preferred |
What product gets the most compliments? | Submit Text Response | — |
Which routine moment are you in right now? | Multiple Choice | Getting ready • Resetting • Traveling • Quick touch-up |
If you could only keep one product from us, which would it be? | Submit Text Response | — |
Show us your “on-the-go essentials” | Upload Content | Bag or purse shot |
Which product are you most obsessed with right now? | This or That | SKU A • SKU B |