7.31.26
Subject: Remove friction from your social challenges Introducing Social Boost ✨
Social Boost connects TYB directly with Instagram, eliminating screenshots and manual verification so members can complete social challenges in just a few clicks—and your team gets clear visibility into the engagement your community is driving.
Why it matters
Social challenges are one of the best ways to activate your community, but requiring screenshots creates unnecessary friction for members and extra work for your team.
With Social Boost:
• Members verify Instagram once, then complete future challenges without uploading screenshots. • Verification happens automatically, removing manual review. • More completed challenges means more measurable engagement across your social channels.
See the impact your community is driving
Every Social Boost challenge includes reporting directly in Brand Admin so you can see:
• Total comments on your post • Comments driven specifically by TYB members • Overall engagement and reach • Individual member participation
Instead of wondering whether your community showed up, you'll have the data to prove it.
Available now
Social Boost currently supports Instagram comment challenges, with additional engagement actions coming soon.
REMINDERS:
⭐️Unlock Obsessions+ (community affiliate) for Your Community
Want your community members recommending your products and earning real cash for it? Obsessions+ turns your most engaged members into advocates who drive real purchases and get rewarded for it. Reach out to your account manager or brandsupport@tyb.xyz to get started — we're extending the pilot period and would love to chat!
📅 KEEP IN MIND
- Make the Most of Summer: Encourage members to embrace the final stretch of summer with travel, outdoor adventures, weekend plans, and seasonal routines. It's the perfect time for challenges that showcase products in everyday moments.
- Back-to-School Prep: Shopping season is beginning for many communities—great for organization, productivity, and daily essentials.
💡 CHALLENGE INSPIRATION: TURN YOUR MEMBERS INTO YOUR BEST MARKETERS
Challenge Prompt | Type | Additional Details |
What's still on your summer bucket list? | Submit Text Response | — |
Show us your favorite summer adventure so far | Upload Content | Photo or video |
Beach day or lake day? | This or That | — |
Which [Brand] product is coming on your next weekend getaway? | Multiple Choice | 2–4 SKUs |
Show us your summer bag essentials | Upload Content | Flat lay or video |
Which [Brand] product has been your summer MVP? | Submit Text Response | — |
Mountains or the beach—which is your perfect summer escape? | This or That | — |
Show us where you're taking [Brand] this weekend | Upload Content | Travel, errands, vacation, etc. |
Which summer product are you restocking before the season ends? | Multiple Choice | 2–4 SKUs |
What's one thing you still want to do before summer is over? | Submit Text Response | — |
What's on your back-to-school shopping list this year? We hope it's [Brand]. | Submit Text Response | — |
Show us your first-day-of-school fit 🎒 | Upload Content | Photo or video |
[Brand] or bust—which product is making the cut in your bag this semester? | Multiple Choice | SKU A • SKU B • SKU C • All of the above |
What's the one [Brand] product you can't survive back-to-school without? | Submit Text Response | — |
Snap a pic of your back-to-school haul featuring [Brand] | Upload Content | Photo preferred |
What would make your back-to-school routine easier? | Multiple Choice | More time • Better products • Less stress • A bigger bag |
What's your go-to [Brand] product for surviving syllabus week? | Submit Text Response | — |
Tell us: what are you most looking forward to this school year? | Submit Text Response | — |
Show us how [Brand] fits into your new semester routine | Upload Content | Photo or video |
New school year, new you—what's one habit you're starting? | Submit Text Response | — |